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What We Learned From Our First Speaker Series of 2022 with Ryan Barretto, President at Sprout Social

On January 27th, 2022, Ryan Barretto, President at Sprout Social, sat down with High Alpha Managing Partner Scott Dorsey for…
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What comes first, the customer or the product?

The deck is stacked against new companies, with 90 percent of startups destined to fail. Why? The number one reason…
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High Alpha CEO Spotlight: Mitch Causey, Co-Founder and CEO of Demandwell

This article is part of High Alpha’s CEO Spotlight series. We regularly sit down with High Alpha portfolio CEOs and…
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High Alpha Overview Video

High Alpha, based in Indianapolis, Indiana, is a leading venture studio focused on conceiving, launching, and scaling next-generation B2B SaaS…
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Top 10 Lessons From Season One of Speaker Series Rewind

Sometimes the best ideas come from people beyond your everyday network or industry. That’s why we host a monthly Speaker…
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Raising Your Next Funding Round? Here’s Advice From 3 Successful High Alpha CEOs (Part 3)

This is the final blog in a three-part series by High Alpha’s Senior Financial Analyst Maddy Cutler. Read the first…
woman on computer documenting brand
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5 Big Business Benefits of Documenting Your Brand as a Startup

Between talking to customers, building a product the market wants and needs, finding and hiring top talent, meeting with investors,…
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A Guide to Churn Rate, Formulas, and Two Big Factors That Skew Numbers

Churn rate metrics are getting a lot of hype in the subscription and B2B SaaS world lately. Annual recurring revenue…
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Creating SaaS Businesses in Response to the Pandemic and Future of Work

At High Alpha, we’re laser-focused on launching companies that solve pressing challenges for businesses. And over the last 18+ months,…
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How to Become a Wellness-Focused Organization According to Mindbody’s Senior VP Kristin Carrico

This article is part of High Alpha’s Spotlight series where we regularly sit down with leaders from the High Alpha…
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Freemium Pricing: Examples, Models, and Strategies to Consider from the Get Go

Pricing is critical to any startup and can often be one of the main drivers of adoption. Nailing your pricing…
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Creating an Internal Design Process That Anyone at Your Startup Can Understand

You’re the first design hire at a high-growth startup. You’re eager to get started and sink your teeth into the…
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Using the Right Marketing Touchpoints to Journey Grow Your SaaS Startup

People don’t purchase after their first interaction with your software. One of the biggest challenges for any B2B startup is…
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High Alpha CEO Spotlight: David Weissman, Co-Founder and CEO of Humankind

This article is part of High Alpha’s CEO Spotlight series. We regularly sit down with High Alpha portfolio CEOs and…
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Introducing Speaker Series Rewind, High Alpha’s First Podcast

Over the past few months, I’ve been working on a very special project and today I got to see that…
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Why Financial Transparency Matters to Startups

According to Robert Half, only 25% of CFOs of privately held companies shared financial data with their employees. In contrast,…
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Sales Reps and Pipeline Generation: How Much Should Your Reps Be Prospecting?

“How much should my sales reps be prospecting?” We get asked this question all the time. And it is an…
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Creating an Internal Design Process That Anyone at Your Startup Can Understand

You’re the first design hire at a high-growth startup. You’re eager to get started and sink your teeth into the…
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