Leading Responsibly at Multibillion-dollar Organizations With Former Walmart CMO Julie Lyle – Episode 1.4

by High Alpha

In February of 2020, former Walmart CMO and Zytara CEO and Founder Julie Lyle joined High Alpha Partner Kristian Andersen for a fireside chat about her career, leadership philosophy, and experience leading multibillion-dollar organizations.

Julie is an entrepreneur, global business leader, and board director who has built winning brands and teams for the world’s largest companies.

She has been a CMO, CCO, and CRO for both multibillion-dollar companies and startups, including Walmart, Prudential plc, hhgregg, Barnes & Noble, Raytheon, and DemandJump.

Julie is currently building Zytara, a startup focused on blockchain aimed at retail CPG, brand building, and loyalty marketing.

In this episode, we revisit Julie’s Speaker Series where you’ll learn:

  • Lessons from her early experience in entrepreneurship
  • How to navigate the politics of business
  • Her philosophy of “taking the elevator down”
  • The importance of data-backed decision making as executive leaders

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