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High Alpha Invests in Narvar

From TechCrunch:

Narvar, a startup that enables companies to better engage with customers after online purchases, said it has raised $10 million.

Narvar provides companies with software that improves the post-purchase experience. That can include a better interface when it comes to shipping, more detailed text updates, and then of course options to return products and buy new ones. Those updates can even also be incredibly granular, down to where storms are halting packages, CEO Amit Sharma said. The goal, he said, is to make sure customers stick around instead of having to acquire new ones.

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